ON – Page SEO in Nagpur
What is On-Page SEO?
On-Page SEO is the most important thing. Off-page, backlinks, or link building whatever you heard about will not improve a website’s SEO score compared to on-page SEO. You all know that –
“CONTENT IS THE KING”
If you created the link and the person clicked on that link too, also came to your web page but if your loading page is not appealing and the content is not good, then what will happen, he will quit and switch to another website. This will adversely affect your SEO score.
If is concluded from research that 95% weightage of SEO is on On-Page SEO.
Lets we go through a further portion
How to do On-Page SEO?
We have to understand tags-H1.H2.H3…..H6.and what to write there.
The most important lines about the website should be written in H1.
To make it more clear, we take an example, if there is one website for digital marketing let’s say Omega Institute of Digital Marketing in Nagpur. Then we write ” Most welcome to Omega Institute of Digital Marketing in Nagpur.” This will come under H1, and what we tell about Omega Institute, will come under H2. Other information related to it will be in paragraphs. If we make its subheadings then it will come under H3. For example- courses provided by Omega Institute.
Like this, there will be uptoH6. Keep in mind that H1, H2, H3, etc up to H6 will come one by one.
Objective of H1,H2,H3 …tags.
In fact, a visitor who reads the content will find it differently and can understand that it is a heading, it is a subheading, and so on. But Google will not find it in this way.
That’s why for successful crawling we need to give these tags. It is not so that H1 is bigger in size and H2 is smaller. You can interchange the size of words. It is for a look but the reason is different in the backend. There is a plugin i.e. Yoast. It helps you to find what should be words in the heading.
Think that, if you visit a website, firstly you will read the description. If it is appealing then you will stay there and read further otherwise you will not open it. It is like the Face of a website. If it is presentable, then only the visitor will click and open it.
A title tag is the most important element of a webpage. It provides the first impression of a page and is often used as the link text on social media. A title tag should be short, descriptive, and keyword rich. It should also be written in an eye-catching font that is easy to read.
The title tags can be seen by search engine crawlers, which means that they can be indexed by search engines. This will help with search engine rankings and organic traffic.
Content optimization is the process of improving the quality, accuracy, and readability of content. It can be done by changing the content itself or by changing how it is organized and displayed on a website.
As a process, content optimization encompasses several other related tasks:
– Content analysis: The process of analyzing all kinds of information about the content to identify its strengths and weaknesses
– Content strategy: The process of defining what type of information will be included in a website or blog post
– Content development: The process of creating new content for a blog post or web page
The 4 Specific Guidelines You Need To Follow To Optimize Your Page’s On-Page SEO
Optimizing your page’s on-page SEO can be a daunting task. However, there are four specific guidelines you need to follow to optimize your page’s on-page SEO. These guidelines are:
1) Use keywords in the title tag and URL.
2) Optimize your page for Google search by using keywords in the content.
3) Make sure that you have a meta description that is relevant and engaging.
4) Make sure to include keywords in the headings, subheadings, and paragraphs of your content.
Image Alt Tags:
Image optimization is a process of reducing the size of images while retaining their quality. It is important to optimize images in order to save bandwidth and space.
W3C HTML & CSS coding errors:
The World Wide Web Consortium (W3C) is an international standards organization that develops web standards. The organization was created in 1994 by Tim Berners-Lee, the inventor of the World Wide Web.
A W3C code is a website that has been coded in accordance with the World Wide Web Consortium’s standards. This ensures that the site is safe for browsing and is compatible with all browsers.
To understand these concepts take an example- We have a page on Omega Institute’s website which ranks better and gets huge traffic. If we link Some other pages of this website to it, then there are higher chances that visitors may see those other pages too. Ultimately we have to generate traffic.
For Google, we have to make clear the meaning of specific keywords like Digital Marketing, mentioned in the description. For that interlink this word with other web pages.
Google will know that this is the meaning of that keyword so that Google can easily read your website. This is the crux. You just need to execute your content in an easy manner for the Google bot.
Keywords are the words or phrases that people use to find your content.
Keywords can help you rank higher in search engine results pages (SERPs). They can also help you get more traffic to your website through advertising.
Meta Description Tags:
Meta tags are HTML tags that provide information about a web page. The most important meta tag is the meta description which provides a short summary of what the web page is about.
The first step for using meta tags is to identify what kind of content your website has. This will help you determine which meta tags to use. For example, if you have an e-commerce site, then your focus should be on the keywords in the title and description.
Some Keypoints Of SEO
- Our webpage’s loading speed should be fast. For that keep the image small i.e. quality
- Sever Should be good.
In short, content must be having value and appeal so that readers will share it and it will become viral. That is the real SEO.SEO does not mean that like other people’s challenges that they will bring your website to the top, just write content, comment, and make backlinks. It is mainly On-page SEO that you read here!
At last, did you learn about SEO? Of course, you have
In this way, our Omega Institute of Digital Marketing teaches all concepts in a very simple way by giving examples and practical projects so that even a layman can understand the complex concepts in the simplest manner!